Denakop helps Brazil's largest publishers optimize their websites and reposition digital advertising offerings with diagnostics and data-driven solutions. Our technology is integrated with several demand platforms, including Google, Xandr, Criteo, RTB House, ROIx, Verizon, Smart, etc., in addition to having a header bidding already implemented on our server.
How do we do it?
We deal with all aspects related to advertisements on your site so that you can concentrate on creating incredible content while enjoying the passive income.
Our services help simplify advertising and extract value from content, campaigns and audiences, unlocking new revenue. We've taken the complexity out of programmatic and expanded the possibilities you can explore to maximize your revenues.
Automatic formats Get access to a variety of advertising formats with automatic placement from the implementation of a single tag.
Financial advance Anticipate your receipts without having to wait for fixed deadlines established by other platforms.
Direct campaignsWith over 10 years in direct sales, we help our clients to optimize campaign performance.
Advertiser blocking On Denakop, you block both specific competitors and market categories to avoid any risk of conflict between your advertiser and their respective competitors.
Best Deals on Header Bidding Guarantee that your website will have access to the best deals and advertising campaigns.
Strategies to facilitate the negotiation of preferential agreements with agencies and advertisers interested in running campaigns on your website.
Only one TAG is required for activating our banners. Nothing else! All the rest of the configuration is done by Denakop.
Specialists dedicated to evaluating and monitoring the results of content, campaigns and audiences and operating the necessary optimizations to maximize your revenues.
Special formats to explore various possibilities on your website that can be implemented through a single tag, in a matter of minutes.
Manage all the possibilities of the advertising universe through a single solution that allows quick activation and display control of numerous formats.
Track campaign and audience results in real time through simple and intuitive dashboards.
Special formats to explore various possibilities on your website that can be implemented through a single tag, in a matter of minutes.
Under Banner
It is a format displayed at the foot of the page and follows the user to the as he browses the content.
Resolution: 728x90px and 970x90px.
First Banner
It is a format that will be displayed at the top of the page, before or after the main menu. It gets its name from being the first ad to be displayed to the user.
Resolution: 970x250px and 970x90px.
Scroll Banner
It appears between the scrolls of a page, showing an ad across the page.
Resolution: 970x250px, 970x90px and 728x90.
Side Banner
It is a displayed format on the right or left side of the page.
Resolution: 300x600px and 160x600px.
In-text Banner
It appears in the middle of the text, between a paragraph and another. It is only displayed on the internal pages of the website.
Resolution: 580x600px, 336x280px and 300x250px.
Postitial Banner
It’s an ad that appears in the center of the screen, always after the second user click. It is displayed between one page and another, filling the entire screen space with an advertisement in the center.
Resolution: 397x397px.
In Image
We strategically position advertising in the image of your content. Our technology creates the space and displays the advertising in predefined
Resolution: 728x90px, 336x280px, 300x250px, 320x100px, 300x100px, 300x75px and 300x50px.
Resolution: 320x50px and 320x100px.
Video slider
It is a floating format displayed either on the right side or on the left side of the page. It is delivered in 400x235 resolution.
Top Banner
It can be delivered in 728x90 and 970x90 resolutions. It is a format displayed at the top of the page and follows the user as he navigates through the content.
Under Banner
It is a format displayed at the foot of the page and follows the user to the as he browses the content.
Resolution: 728x90px and 970x90px.
First Banner
It is a format that will be displayed at the top of the page, before or after the main menu. It gets its name from being the first ad to be displayed to the user.
Resolution: 970x250px and 970x90px.
Scroll Banner
It appears between the scrolls of a page, showing an ad across the page.
Resolution: 970x250px, 970x90px and 728x90.
In-text Banner
It appears in the middle of the text, between a paragraph and another. It is only displayed on the internal pages of the website.
Resolution: 580x600px, 336x280px and 300x250px.
Postitial Banner
It’s an ad that appears in the center of the screen, always after the second user click. It is displayed between one page and another, filling the entire screen space with an advertisement in the center.
Resolution: 397x397px.
In Image
We strategically position advertising in the image of your content. Our technology creates the space and displays the advertising in predefined
Resolution: 728x90px, 336x280px, 300x250px, 320x100px, 300x100px, 300x75px and 300x50px.
Resolution: 320x50px and 320x100px.
Video slider
It is a floating format displayed either on the right side or on the left side of the page. It is delivered in 300x250 resolution.
Top Banner
It can be delivered in 300x100, 300x75 and 300x50 resolutions. It is a format displayed at the top of the page and follows the user as he navigates through the content.
Count on a partner to automate the entire advertising sales process from start to finish. Denakop helps you create strategic sales material that values the formats available on your page, in addition to carrying out the entire implementation. We also make available a variety of special formats positioned in highly visible locations in order to explore various commercial possibilities on your website.
The Accelerated Mobile Pages (AMP) standard for mobile devices was created by Google to accelerate the delivery of digital content from pages with fast loading and responsive design on smartphones.
The AMP tag available on the Denakop platform can quickly be activated and deactivated, without the need for technical knowledge, allowing publishers to monetize content through non-intrusive native advertising solutions, fast loading and adapted to the context in which they are inserted.
Manage all the possibilities of the programmatic advertising universe through a single solution that allows rapid activation and control of the display of numerous formats. In addition to accompanying the results of campaigns and audiences in real time through simple and intuitive software.
With more than 10 years of experience in the advertising market, Denakop provides its partners with consulting on the digital market. We take the technical, marketing and commercial strategies used by large portals, adapted to their size and investment potential, always with the aim of increasing revenue and audience.
At Denakop, the decision to activate the format is solely up to the publisher, leaving our technology free to adapt to the user's experience. With our TAG embedded within your website code, you have access to the best revenue optimization techniques on the market, over 50 on-demand platforms.
The Coalition for Better Ads (CBA) is a global initiative that encourages the adoption of ad standards in order to promote a more harmonious relationship between online advertising and consumers.
These patterns were defined based on surveys of users from around the world to identify consumer preferences and what bothers them most about digital ads on the web or mobile.
Denakop has more profitable ad formats for delivering media that meet the Coalition For Better Ads definitions, providing a less intrusive and more enjoyable experience for consumers.
Founded in 2011, Denakop has among its clients large vehicles, as well as medium and small publishers from all regions of Brazil. Altogether, there are more than 550 partner publishers that together add up to an inventory of more than 24 billion pageviews. (year)
Maintaining a direct connection with our editors is essential to ensure an inventory result and performance.
You can count on our assistance 24 hours a day through our service channels.
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